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Rethinking the Network

Marten Terpstra

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Top Stories by Marten Terpstra

In the world of Anything-as-a-Service (I will leave the acronym to your imagination), Network-as-a-Service is not a new term. In fact, it even has its own wikipedia page which will tell you it has been used for many years now, well before the current set of service related terms in IT have become popular. Like most high tech industries, we get somewhat carried away when we have some new terminology and quickly overuse and overload them, watering them down to be meaningless or at least highly confusing. But when you cut through the clutter a bit, the as-a-Service terminology most certainly articulates a shift in thought process and behaviors on how we provide and consume IT resources. The IT organization has always been a service organization, there is nothing much new there. From the days of mainframes and supercomputers, their job was to provide access to these ... (more)

SDN and Gartner’s Hype Cycle By @MartenT1999 | @CloudExpo [#SDN]

Many years ago Gartner introduced their technology Hype Cycle, which maps visibility against maturity for new technology. The Hype Cycle in essence states that many new technologies get a large amount of visibility early in their maturity cycle. The visibility and enthusiasm drops significantly when reality sets in: technologies early in their maturity cycle will have low adoption rates. The vast majority of customers of technology are conservative in their choices, especially if this new technology is not (yet) fundamental to this customer’s business. I call it common sense rea... (more)

The Next Network Transformation: We Have Only Just Begun By @MartenT1999

Whenever we get to the end of a year we have this tendency to reflect on what has happened in the past year and how we can improve in the coming year. It’s natural to use the change of calendar year as a point in time to think back, even though practically speaking it is usually the most chaotic time of the year between shopping, family and year and quarter end at work. Almost every industry will go through waves of change and transformation. Real change and transformation is driven by powerful market forces of demand coupled with technology leaps that allow an escape from increme... (more)

Pay Attention to Big Data By @MartenT1999 | @BigDataExpo [#BigData]

Network Engineers, Pay Attention to Big Data You have probably realized we are having a Big Data kind of week here at the Plexxi blog. And for good reason. The amount of development and change in this big bucket of applications we conveniently label “Big Data”, is astonishing. Walking around at Hadoopworld in New York last week, I initially felt somewhat lost as a “networking guy”. But that feeling of “not belonging” is only superficial, the network has a tremendously important role in these applications. The challenge is that many “networking” folks don’t quite understand or r... (more)

Visiting customers is necessary, customers visiting you is priceless

This week we hosted a (potential) customer that really wanted to dig in and understand what we do and how we do it.  Not the powerpoint kind where we go through endless monologues of all the good stuff we say we do, but roll up the sleeves, let’s install some boxes and actually see what how this would work if they would do this ourselves in their lab or datacenter. As an engineer turned product manager, direct interactions with customers are invaluable. I have seen many organizations where the engineering teams are hidden far away even from a company’s own field facing organizatio... (more)